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The Right of Publicity is continuing to evolve rapidly through case law and legislation. It consistently inspires vigorous debate. Sometimes those debates address legitimate issues; other times, the debate is an effort to muddy the waters to suit a particular industry’s interests. The Right of Publicity is often misunderstood, perhaps in part because recognition of the Right of Publicity varies in some respects from state to state and country to country. This does not mean the Right of Publicity is out of control, indecipherable or contradictory. With a little effort, one can discern consistency and critical policy underpinnings in the Right of Publicity. RightOfPublicity.com provides resources and insight to an important, growing legal doctrine.

At the Cheeze-It headquarters, the taste test for Cheeze-It's Snap'd crackers is going unexpectedly well. The thin, crispy and cheesy chips send the room of testers into an uncontrollable frenzy as they say they just can't stop eating the snack. Outside, two scientists watch the scene unfold through a window and wonder to themselves what they've created. Publicity is media attention for your product, service, or business. It can include traditional news sources, like news shows and newspapers, and new media, like podcasts, blogs, and websites. Learn more about how publicity works. The right of publicity is the right to control the commercial exploitation of a person's name, image or persona. This right is traditionally associated with celebrities because the name or image of a famous person is used to sell products or services.

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This site is serves as a Right of Publicity resource, nothing more. Here you will find Right of Publicity news, the Right of Publicity statutes in the United States, landmark cases, and related information. The author teaches this subject matter at the law school level and at conferences throughout the United States, and frequently serves as an expert witness in Right of Publicity, appropriation, and valuation disputes and litigation. If you need an expert witness or a licensing consultant, see Luminary Group LLC for contact info.

Thank you for visiting RightOfPublicity.com. This site is for general information only. While effort is made to maintain the accuracy of the information on this site, accuracy and currency is obviously not guaranteed and is not a substitute for your own research or consultation with an attorney. This site is provided as a courtesy, convenience, and overview of a complex legal doctrine. This site is not legal advice. It is strongly recommended that specific, qualified legal representation be secured when dealing with actual Right of Publicity matters.

About the Author

Jonathan Faber is the Founder, Managing Partner and General Counsel of Luminary Group LLC, a licensing and consulting agency that specializes in representing brands and personalities, including Babe Ruth, Vince Lombardi, Jesse Owens and others. You can follow Mr. Faber on Twitter at @FaberLaw.

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Have a question regarding the Right of Publicity? Submit your question and it might be selected to be answered in the blog or privately. Responses to questions are not legal advice, do not create an attorney-client relationship, and there is no guarantee of a response, though effort is made to reply when possible.